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Monday, January 11, 2021 | News

Incentive Influencer - the South East Asia perspective

Mimi Low, Managing Director at EU MICE, Singapore, shares why New Zealand ticks the boxes for the ultimate incentive trip.


Mimi Low, Managing Director at EU MICE, Singapore, is a travel industry veteran with more than 27 years of experience. A specialist in bespoke MICE travel experiences for the Asian market, she has witnessed an increasing number of groups look beyond Europe and choose to host their events in New Zealand. She shares why New Zealand ticks the boxes for the ultimate incentive trip. 

Why choose New Zealand?

Home to the majestic Mount Cook, scenic Milford Sound and Fox Glacier, New Zealand’s sublime landscapes and spectacular natural attractions are key reasons to send my incentive groups here. 


If I had to narrow it down, I'd say Shotover Jet: The thrilling jet boat ride amidst the natural landscape was breath-taking! It was fantastic to see New Zealand in all its beauty, a definite activity I would introduce my clients to. And the Highlands Experience: It was like living the Fast & Furious life. I’m not an adrenaline junkie but the fast rides were truly enjoyable in the beautiful backdrop of the region.



I'm really spoilt for choice here. I'd say Mudbrick Vineyard on Waiheke, Skyline, Kelliher Estate on Puketutu Island, and Aorangi Peak in Rotorua. New Zealand has the freshest produce for gourmet meals, from vegetables to meat to herbs. I also recommend Manuka Honey to my groups. Totally natural and with its high antiviral, anti-inflammatory and antioxidant benefits, it is well sought after. 



To name just a few venues: Skyline New Zealand, with two locations in Queenstown and Rotorua, is well suited for our customers whether they are in the North or South Island. Enjoying a bird’s eye view of the beautiful cities from the Gondola is a good start for any event. You can also include fun activities like a Luge ride! At Kelliher Estate, the food is well-presented and mouth-watering, and the space is big for creating any gala dinner theme. The Hobbiton Movie Set is a great place for a new product launch.



 In Auckland, the Sofitel is my favourite, with suite-like rooms with harbour and marina views. It is a short walk to a plethora of restaurants at the Viaduct, and the America’s Cup boats are just around the corner. In Queenstown, the Hilton Resort and Spa has its own private jetty, perfect for an airport transfer by jetboat and a welcome cocktail. The views are amazing. Their rooms have fireplaces and are so cosy! As for golf resorts, Millbrook Resort certainly has wow factor. The accommodation is luxurious, and the gorgeous grounds are surrounded by snow-capped mountains. 

Is it time for you to take your thinking somewhere new?